Andreas Souvaliotis

Feature News

Sustainability - Canada’s Strengths and Weaknesses
A large scale study comparing Canadian companies to their world peers finds Canada leads in capturing cost reduction from sustainability initiatives but lags global leaders in driving profitability through collaboration.
Next Generation of Sustainability Reporting Guidelines Released
Global business leaders have called on companies and organizations around the world to embrace G4, the next generation of the Global Reporting Initiative's Sustainability Reporting Guidelines.
Low-Carbon Energy Strategy for North America Recommended
Creating a North American energy strategy makes “a lot of sense” says a Nobel Prize winner and U.S. presidential advisor who also warns that not addressing climate change is like “playing Russian roulette.”
Ballard Sees Positive Developments in Fuel Cell Material Handling Market
Ballard Power Systems sees great potential in material handling applications powered by Ballard fuel cell stacks
Where have all the flowers gone?
It is said one of every three bites of food eaten worldwide depends on pollinators, especially bees, for a successful harvest. If this is true, what happens to us when the bees are gone?

Andreas Souvaliotis

President, AIR MILES for Social Change, Canada

Andreas leads AIR MILES for Social Change, a unique Canadian social venture that provides government incentives for greener and healthier lifestyle choices and is entirely powered by the unparalleled reach and popularity of the AIR MILES loyalty currency.

He was the original founder of Green Rewards, the world's first environmental consumer loyalty program which was ultimately
acquired and fully integrated into the AIR MILES reward program. Prior to Green Rewards he was the President & CEO of one of the oldest retail marketing agencies in Canada.

As a leading cause marketer in Canada, Andreas is a sought-after speaker on topics related to social change, environmental responsibility and the new green economy. He has been trained by former US Vice President and Nobel laureate Al Gore and his innovative work has been recognized by prominent global social responsibility leaders including The Prince of Wales.

He sits on a number of corporate, academic and non-profit boards and is an active member of the Young Presidents' Organization where he also serves currently as the Canadian membership chair.

AIR MILES for Social Change harnesses the unparalleled reach and popularity of the AIR MILES loyalty points currency to reward and inspire more environmentally sustainable and healthy everyday choices among all Canadians. As a genuine and prominent social venture, AIR MILES for Social Change partners with government agencies and social change organizations nationwide - from energy utilities and health promotion agencies to transit and waste diversion authorities - to implement a range of uniquely cost-effective programs that encourage responsible lifestyles.